Yellow Bike | UX/Branding
Travis Crawford | Logo\Branding\UX\Campaign
Brandy Compton | Project Manager\UX\Campaign\Deliverables
Chinny Egbuna| Motion Design\Illustrations
Sofia Rodriguez | Research\UI
The Problem:
How can Yellow Bike create a lasting biking community in Austin that also helps low income individuals get around easier.
The Solution:
Yellow Bike will host a festival popup with a gamified app where participants can complete tasks at various tents and collect rewards.
Research:
Ideation:
Testing:
Proposed Logo
Current Logo
